New Hotel Reflects Demand, Growth in Downtown Springfield


SPRINGFIELD, Mo. — A new hotel is coming to downtown Springfield and city officials say it’s reflective of the growth and demand in the area. 

Bryan Hotels Management is bringing the new hotel – Tru by Hilton, to a 2.2-acre lot at the corner of Elm Street and Kimbrough. 

Bryan Hotels already owns several student properties in town, but this is the first hotel in Springfield.  They say they chose downtown to be a part of the momentum in that area.  

“Demand is increasing in Springfield,” said Brad Gebhard, the chief operations officer for Bryan Hotels. “There’s a lot of lodging opportunities north and south; we feel like the downtown area is a little bit underdeveloped.”

With the tenants moving out of the six houses on that block last month, the houses will be demolished in the coming weeks and construction of the new hotel will begin. Gebhard expects to break ground in August. 

The building will be four stories tall with 98 units. 

“It will have a real contemporary feel,” he said. “It is really big in technology.” 

Bryan hotels own two Hampton Inns in Branson. Gebhard says Tru will be a more affordable option, hoping to capitalize off demand generators like Missouri State University, the major hospitals, and Wonders of Wildlife. 

“The target is the next generation of travelers, millennials,” he said.  

Rusty Worley, the executive director of the Downtown Springfield Association, says the developers chose the perfect location for their guests. 

“They want those authentic experiences, and then they want that walkability,” he said. “And so, that’s perfectly located on that bridge between the MSU campus and downtown. And from there, they can go to a basketball game or concert at JQH. Or they can come downtown and have a local restaurant and nightlife experience.” 

He says this addition is an example that investments into downtown revitalization are taking root and paying off.  Just recently, Hotel Vandivort announced its expansion in downtown. 

Worley says more options are not only beneficial for businesses that are already there, but for any others considering a move. 

“They look at the entire scene, and when they have sidewalks, coffee shops, cafes, hotels, restaurants, it’s just more of a complete package that we are able to offer,” he said. 

The Tru by Hilton hotel is expected to be open for business in May of 2019, creating about 20 new jobs.  

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