Proposed Aquarium at Grand Palace Site in Branson

Local News

BRANSON, Mo. — It’s been a four year wait, but today at a Branson board of Alderman meeting, developers announced their plans for the site of the Grand Palace in Branson. 

If approved, the site will be home to the new 46-thousand square foot, “Aquarium at the Boardwalk.”

The project will be done in phases, by Kuvera Partners out of California. The company purchased the palace four years ago. They also own and operate Branson’s Hollywood Wax Museum.    

Tej Sundher, a developer with the company says only the first phase will be done using tax increment financing — or TIF. 

“So we are fully funded, if TIF is approved to move forward right away, ” said Sundher.

“So we listened through the last process of TIF – and one of the biggest concerns..and understandably so — is that our neighboring business would get displaced by the aquarium,” Sundher said.

He says Kuvera hired a marketing firm to address those concerns.

“We hired H2R to do a study to see what would be the impact of an Aquarium come in here. We were very pleased that by bringing an aquarium. there would be some displacement. But all of that would be  replaced by additional people we brought into Branson. Through either extended stay, coming more often or new customers that we talked about before,” said Sundher.

Of course when people think of aquariums in the Ozarks, what comes to mind is Springfield’s “Wonders of Wildlife.” However, this is not quite what Kuvera has in mind for the “Aquarium at the Boardwalk. 

“We’re going to bring different things, we’re really going to focus on fun interactiveness. His is  wondrous with beautiful big tanks. Ours is going to fun and exciting for toddlers to parents,” Sundher said.

The city of Branson has hired a consultant firm to help them make the best decision. 

“One of the preliminary funding agreements is that we would pay for consultants through the city for them to be able to do that kind of research so that the city of Branson wasn’t footing any of that bill,” said Sundher.

They hope to have the project completed by March of 2020. 

The issue is expected to be taken up again in a few weeks.

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